Designing Brand Identity: An Essential Guide for the Whole Branding Team


Designing Brand Identity: An Essential Guide for the Whole Branding Team
A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase

Description: Designing Brand Identity: An Essential Guide for the Whole Branding Team

Title Designing Brand Identity: An Essential Guide for the Whole Branding Team
AuthorAlina Wheeler
Release Date29.11.2017
Formatpdf, fb2, mobi, txt
LanguageEnglish
Pages315 pages
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