The 1% Windfall: How Successful Companies Use Price to Profit and Grow


The 1% Windfall: How Successful Companies Use Price to Profit and Grow
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice--pricing--can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 foun

Description: The 1% Windfall: How Successful Companies Use Price to Profit and Grow

Title The 1% Windfall: How Successful Companies Use Price to Profit and Grow
AuthorRafi Mohammed
Release Date12.11.2017
Formatpdf, fb2, mobi, txt
LanguageEnglish
Pages686 pages
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